Role Details
- Required Experience: 2-3 years of professional graphic design and content creation experience
- Technical Toolset: Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects), Canva, and basic proficiency in AI content generation tools (e.g., ChatGPT, GEMINI, Midjourney, HIGGSFIELD)
Key Responsibilities
- Execute day-to-day graphic design tasks including social media graphics, digital ads, email templates, and marketing collateral.
- Produce motion graphics, short-form video content (Reels, TikToks, Shorts), and basic animations to support multi-channel campaigns.
- Assist in assembling, organising, and maintaining a centralized brand content bank and digital asset library.
- Utilize basic AI tools to support prompt-based visual asset generation and image enhancement.
- Ensure strict adherence to brand guidelines, asset organization standards, and file versioning protocols.
- Multimedia Production: Assist in photography sessions, professional photo retouching, and motion graphics production.
Core Deliverables & KPIs
- Content Bank Building: Deliver a consistent quota of ready-to-use digital assets (e.g., templates, motion clips, reels, graphic variations) each month.
- Video & Motion Production: Produce high-quality short-form video edits and motion graphics for marketing campaigns on schedule.
- File Hygiene & Archival: Maintain 100% compliance with the newly established Drive for Desktop folder structure and asset naming conventions.
- Turnaround Time & Detail: Deliver high-accuracy design revisions with minimal technical errors while meeting project timelines.
Personal Attributes
- Creativity & Visual Eye: Strong passion for design, current visual trends, and brand aesthetics with a keen eye for detail.
- Adaptability & Curiosity: Eager to learn new tools, experiment with emerging digital mediums, and incorporate creative feedback.
- Time Management: Ability to prioritize tasks, meet tight deadlines, and thrive in a fast-paced environment.
- Collaboration & Communication: Proactive team player with effective communication skills across cross-functional marketing teams.